Art is the perfect backdrop for Loro Piana's SS26 collection This season, the Maison has showcased its artisanal excellence through color
Palazzo Citterio is one of the most beautiful historic residences in Milan and houses masterpieces by Umberto Boccioni, Carlo Carrà, Giorgio Morandi, Amedeo Modigliani, and Pablo Picasso. It is a place that perfectly narrates the soul of Milan while also embodying the pursuit of beauty and excellence that distinguishes Italy and its people. It is precisely in this evocative setting that Loro Piana chose to unveil its SS26 collection, reinforcing the Maison’s deep connection with the world of art—a passion inherited from the Loro Piana family. The common thread linking the palace to the collection is color, an element that unfolds as a bridge between historic architecture, the displayed artworks, and the presented garments. Having established its supremacy in the processing of noble fibers, Loro Piana now celebrates its mastery of color through intense and harmonious shades that reflect the Maison’s artisanal heritage. The tones, rich and deep as the fabrics themselves, range from earthy nuances to sunlit hues, with unique blends, evocative prints, and subtle tonal combinations that form a true kaleidoscope.
The presentation setup evokes an immersive journey, with shapes outlining a landscape on the floor, creating an atmosphere where the garments seem to float, visible from every perspective, while colorful rugs infuse warmth and harmonize with the collection’s dominant palettes. Mirrored silver surfaces and lacquered panels, matte or glossy, create dynamic contrasts. Leather bags and accessories appear as an integral part of the palace’s rich decor, displayed on last century’s Italian design furniture in walnut and lacquered wood, further elevating the dialogue between historical excellence and future innovation. Thus, a presentation that blends Loro Piana’s past and present with the essence of Palazzo Citterio and its extraordinary art collection, where color becomes the universal language that ties everything together.
The fluidity and refinement of Loro Piana’s womenswear
Loro Piana’s SS26 womenswear collection is conceived as a temporal and spatial exploration, spanning the mild climates of spring to the peak of summer heat, transitioning from urban settings to vacation destinations. Color takes on a central narrative role, enhancing the Maison’s renowned excellence in manipulating vivid shades derived from its textile tradition. Building on its established expertise in fibers, the collection elevates color through texture, blending the two aspects in perfect harmony: tones that are never flat but enriched by exclusive blends and delicate variations that create a spectrum of complex shades.
The materials intertwine in a tactile symphony, with cashmere, silk, and Merino wool dominating an earthy range of sandy beiges, neutrals, creams, and light browns, enlivened by touches of red, yellow, golden orange, turquoise, pale pink, and blues. This fusion of colors and textures imparts depth and subtlety, quintessentially Loro Piana. The silhouette stands out for its effortless elegance, anchored by flat footwear and crowned by molded felt hats that seem almost sculptural, blending aesthetics with practicality. The tailoring features generous volumes that gracefully follow the body’s movement, all characterized by a reinterpreted classicism through reimaginings of iconic pieces, such as the Maremma jacket in a bomber version, the Spagna jacket in Mustique linen, or the Traveller in organza.
A touch of sartorial formality runs through the collection, with double-face coats worn over dresses, bouclé cardigan jackets, and diffused block prints. Drawing on the lines of classic menswear tailoring, the womenswear features elongated lines, with band-collar jackets, single-breasted blazers, others with shawl lapels, and double cashmere and silk blousons, paired with trousers and skirts in various widths and lengths. Particularly captivating is the use of summer silk tweed, which lends a dense and opulent texture even to the lightest garments. More relaxed are the chinos and mid-season trenches, often incorporated into rich layering of brushed alpaca coats over cardigan jackets, wide trousers, and cashmere sweatshirts.
A marine breeze animates the collection with horizontal stripes and dusters in cotton-wool blends, in vivid primary tones. As evening falls, the same carefree spirit turns seductive: the most striking piece is a pullover adorned with hand-applied fringes worn over flared trousers and a headpiece that completes the silhouette. At the feet, tapered mules or delicate-heeled sandals complete the scene. Knitwear, the beating heart of the Maison, is reborn in revisited classic tones and welcomes two new cashmere families: the Sergio line, with essential pieces evoking timeless comfort, and Cedar Treccia, where braided knots celebrate eternal craftsmanship.
Velvety leather or canvas accessories introduce treasures like the Extra Softy bag with rounded shapes, the Gioia shopper with knotted ropes and narrative motifs, the Lotus basket for beach escapes, or the Just Bag, stripped down to the essence of a daily pouch elevated to minimalist poetry. The bags range from dusty neutrals to dark leather and golden veins, while the jewelry—raw gemstone pendants, shell-enamelled charms, or discreet pins—adds an intimate glow. In this interplay of noble elements, color comes alive, deep, and quintessentially Loro Piana.
For men, relaxed elegance and chromatic depth
From the lingering mists of winter to the relentless summer sun, from urban rhythms to restorative seaside pauses: Loro Piana’s SS26 menswear collection unfolds like a path marked by color, guiding the eye and touch through shifting landscapes. Starting from its undisputed realm of elite fibers, the Maison dives into an orchestra of multifaceted hues, where each shade emerges from masterful craftsmanship to blend with the texture, revealing a spectrum of tones that are never static but vibrant with life. Cashmere, silk, and Merino wool come together in an earthy embrace of wet sands and clays, milky whites, and warm beiges, enlivened by flashes of ruby, solar amber, bright marigold, and deep aquamarine—a dialogue between elements that makes every surface an invitation to touch.
Softness reigns supreme, in the yarns as much as in the lines, giving life to garments that adapt to the body like a second skin, free from constraints. Here, elegance becomes everyday and relaxed, with a fluid silhouette and a composed yet casual demeanor: single- or double-breasted tailored blazers with sharp or draped lapels, alongside iconic models like the Spagna, Traveller, and Maremma jackets, the latter reimagined as a bomber; paired with wide-cut trousers, soft pullovers, and woven knit vests. Chinos, embodying a preppy carefree spirit, are matched with tightly knitted cardigans and sweaters in blends of wool, cashmere, silk, and linen, while casual headwear and sturdy footwear—boots, suede flip-flops, bow-tied derbies, or minimal sneakers—ground the ensemble in practical solidity.
The adventurous spirit of the Loro Piana man is expressed in nautically inspired silhouettes, with Punto Milano blend dusters, striped shirts and sweaters, technical pieces for sailing trips or outdoor excursions, and capes with shirt collars over lightweight jackets in solaro fabric, in harmony with cotton, linen, and silk trousers. Even formality opens up to relaxation, with double-breasted suits and waterproof coats, while the same air of freedom extends into the evening, where bold and clean cuts shape a white dinner jacket over midi shorts or a traditional barathea wool tailcoat with a dark cape. Here too, knitwear, the ultimate symbol of Loro Piana, is renewed with revisited palettes and pieces crafted in the two new cashmere lines, Sergio and Cedar Treccia. Among the bags, standout pieces include the spacious Bale, travel duffels, and the classic Loom transformed into a weekender bag with a secure closure—all in a palette ranging from warm beiges to intense coffee and anthracite, with echoes of deep emerald and indigo. Through these select materials, color gains layers and nuances, capturing the discreet and profound essence that defines Loro Piana.
