Articles by "Lorenzo Salamone"

The story of SSENSE is not over yet Yesterday, the company was granted an extension until next February to reorganize itself.

The story of SSENSE is not over yet

Are Shein and Temu elevating our perception of “normal” fast fashion? The spread of ultra-cheap Chinese brands makes Zara, Uniqlo, and H&M seem almost luxurious

Are Shein and Temu elevating our perception of “normal” fast fashion?

Kering is doing luxury cruises now The first ship will set sail on Septmeber 2025

Kering is doing luxury cruises now

Why did Ralph Lauren decide to show in Milan after 20 years?

How did “Heated Rivalry” become the hottest show of the year? In every possible sense

How did “Heated Rivalry” become the hottest show of the year?

What's the purpose of foundations in fashion? Actually there are many: from preserving art to saving on taxes

What's the purpose of foundations in fashion?

Dario Vitale exits Versace A brief but intense creative direction

Dario Vitale exits Versace

Demna's latest collection for Gucci is a show that never happened An imaginary time capsule entitled “Generation Gucci”

Demna's latest collection for Gucci is a show that never happened

5 things we loved about the Chanel Métiers d'Art 2026 show Matthieu Blazy's vision takes shape in New York and improves with each look

5 things we loved about the Chanel Métiers d'Art 2026 show

How did Da Vittorio become an international brand?

Today, Versace's future is being written A symbolic closing that takes place on the birthday of the legendary Gianni Versace

Today, Versace's future is being written

Why do all the major brands want to show in America? Louis Vuitton, Dior, Chanel, Gucci, and Moncler are betting on American luxury

Why do all the major brands want to show in America?

Why do brands keep opening and closing boutiques in Montenapoleone? The Quadrilatero is evolving at record speed amid new openings and mega-investments

Why do brands keep opening and closing boutiques in Montenapoleone?

«I think of brands as animals», an interview with Luca Solca We discussed the future of luxury with Bernstein's star analyst

«I think of brands as animals», an interview with Luca Solca

Is menswear going through a creative crisis? Between canceled shows and aesthetic monotony, innovation in men's fashion seems impossible

Is menswear going through a creative crisis?

What if emerging brands sold on Vinted? Theoretically, it can be done, but it is unclear how beneficial it would be.

What if emerging brands sold on Vinted?

What is happening at Roberto Cavalli?

What would a fashion industry dominated by oligopolies look like? A new set-up that would solve some problems and create many more

What would a fashion industry dominated by oligopolies look like?

Does LVMH want to sell Marc Jacobs? According to some rumors, the mega-group is considering a sale

Does LVMH want to sell Marc Jacobs?

Why have fashion films replaced fashion shows? A bridge between visual consumption and elitist reality

Why have fashion films replaced fashion shows?

How Nicolas Cage became an horror icon After a series of mediocre films, horror has breathed new life into his career.

How Nicolas Cage became an horror icon

Gucci's new era is a family affair Demna has unveiled his new vision for Gucci in a surprise announcement

Gucci's new era is a family affair

The 5 best shows from New York Fashion Week SS26 The unexpected highlight was LII's debut on the catwalk

The 5 best shows from New York Fashion Week SS26

Did the world need Gosha Rubchinskiy to come back? Responding wisely is not as easy as it seems

Did the world need Gosha Rubchinskiy to come back?