Burro Studio has turned eleven but still hates rules For the anniversary, it created a special pizza together with Fradiavolo Milano

For its eleventh anniversary, Burro Studio chose to celebrate the only way it knows how: the wrong way. With CUT WRONG, a project created together with Fradiavolo, it brought together pizza, music, merch and community, turning an anniversary into an experience destined to live on long after the party ended.

Founded in Milan in 2015, Burro Studio operates across design, music, events and communications, following a decidedly against-the-grain direction. CUT WRONG is the synthesis of this approach: making room for the unexpected, embracing imperfections and choosing what has character, even when it isn't perfect. On October 15th, this vision took shape at Fradiavolo Sempione with a one-of-a-kind party. For the occasion, the restaurant was transformed through a takeover co-signed by the two brands, complete with custom details and an aesthetic designed to bring CUT WRONG off the screen and into a physical space. Providing the soundtrack for the evening were DJ sets by Populous and Acidgigi, amid music, connections and an atmosphere made to be lived.

The Burro Studio x Fradiavolo pizza

Beyond the merch created specifically for the campaign launch and the details that define the project's visual identity, there is one element that brings CUT WRONG directly to the table: the Burro Studio x Fradiavolo pizza, a special edition born from the meeting of two worlds. More than just a product created to mark the anniversary, it is a way of translating the spirit of the collaboration into something tangible, to be shared slice by slice.

From October through to the end of 2026, the pizza will be available at participating Fradiavolo locations in Milan, accompanied by dedicated packaging and materials. The collaboration thus steps beyond the event space and into the everyday life of the city, continuing to tell its story through food and direct experience.

That is precisely what makes CUT WRONG so compelling: taking an anniversary and turning it into something that goes far beyond a single evening, moving from music to food, from merchandising to retail. A way of sharing a piece of Burro Studio's world and keeping the party going until the end of the year.