Gosha Rubchinskiy has shot Topman's new Christmas campaign

Gosha Rubchinskiy is unstoppable. After the launch of his first fragrance, and the book connected to it, Perfume Book, the eclectic Russian designer has also found the time to shoot the campaign for Topman’s new Christmas collection, for which he also directed a short film.

The images, taken in an industrial context at the outskirts of London and styled by Max Pearmain, feature a group of young models with very diverse looks.

It is not the first time Rubchinskiy collaborates with the British fashion giant: last May the designer also shot the brand’s SS16 lookbook.