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Canada Goose's new customization service
A series of personalized reflective details for outerwear and accessories
December 4th, 2020
Customization is the new frontier of retail. Offering customers the opportunity to give a unique twist to the clothing they buy is not only a way to engage them and create a more unique item, but also a way to transform the purchase into a creative experience. A concept that Canada Goose has understood well and put into practice, launching a new customization service for both outerwear and accessories that will allow you to decorate your purchases with reflective appliques.
The choice of heat-sealed reflective detail follows the utility-first inspiration of Canada Goose, which declined these tactical elements in seven different options, applicable to parkas, duvets, gloves and masks: monograms, coordinates, a combination of monograms and coordinates, a box framing them, a label with the name of the owner, a production label and a with made in Canada writing. The new customization service coincides with Canada Goose's launch of customized cap finishes, available in two different sizes: the more classic Notched Trim, and the Reflective Trim, available in five colourways, includes the "Camo" and the "Black Camo".