The Budapest Central European Fashion Week recap

The Budapest Central European Fashion Week, organized by the Hungarian Fashion & Design Agency, has just concluded. The spotlight of this week was on the SS 2025 collections, with a particular focus on new-generation designers, regional collaborations, and the new Conscious by BCEFW initiative. The intention behind BCEFW is to create a bridge between the countries of Central and Eastern Europe and open new avenues for designers on the international scene. The primary goal of HFDA is to strengthen long-term professional relationships with regional fashion organizations through collaborations that aim at a regional focus, allowing not only Hungarian brands but also Slovak, Slovenian, Serbian, Ukrainian, Romanian, and Polish brands to showcase their creations through collective fashion shows and presentations.

HFDA / The Sparkle Content

HFDA / The Sparkle Content

HFDA / The Sparkle Content

HFDA / The Sparkle Content

HFDA / The Sparkle Content

This year, more than 30 young designers presented their collections in the collective fashion shows Young Talents and New Generation. In addition to the highly anticipated Resort collection by NANUSHKA, inspired by her teenage years in Eastern Europe during the '90s, created by creative director Sandra Sándor, emerging brands also managed to capture the audience's attention. The SS25 collection by Kata Szegedi, inspired by the rhythms of hip-hop and techno, placed a particular focus on upcycled denim and 3D prints. Upcycled denim was also the protagonist of Borbala's SS25, an artistic collective that, for this collection, brought to the runway pieces inspired by an eclectic mix between the naivety of dreams and the apocalyptic feeling of nightmares.

Resort SS25 NANUSHKA, HFDA / The Sparkle Content

Resort SS25 NANUSHKA, HFDA / The Sparkle Content

Resort SS25 NANUSHKA, HFDA / The Sparkle Content

Resort SS25 NANUSHKA, HFDA / The Sparkle Content

SS25 Kata Szegedi, HFDA / The Sparkle Content

SS25 Kata Szegedi, HFDA / The Sparkle Content

SS25 Kata Szegedi, HFDA / The Sparkle Content

SS25 Kata Szegedi, HFDA / The Sparkle Content

SS25 Borbala, HFDA / The Sparkle Content

SS25 Borbala, HFDA / The Sparkle Content

SS25 Borbala, HFDA / The Sparkle Content

SS25 Borbala, HFDA / The Sparkle Content

In the BCEFW SS25 season, in addition to regional cooperation and promoting a new generation of talents, environmental consciousness has never been so emphasized. The Conscious Fashion Initiative is a project that reflects HFDA's belief in sustainable practices, with the aim of inspiring BCEFW partners and brands present at Fashion Week to develop a more conscious business model. As part of the initiative, six principles were defined, focused on transitioning to an ethical and environmentally conscious activity and a circular economy model: diversity and equality, sustainable design with the use of recycled materials, safe working conditions, customer engagement, transparency, and education, emphasizing the importance of social and environmental responsibility. The objective of the criteria system was to inspire brands towards a more conscious future.