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The "Height of Fashion" campaign for Browns' 50th anniversary
Accompanied by exclusive collaborations with Fendi, Givenchy, Jil Sander and Off-White
Browns, the historic luxury retailer from London and discoverer of talents such as John Galliano and McQueen, has decided to celebrate its fiftieth anniversary by presenting its Browns 50: Height of Fashion campaign, curated by the creative team of the British magazine Buffalo Zine and populated by the faces of the main members of the Browns community – a rich cast composed of designers, editors, artists and singers.












But to celebrate the important anniversary there is not only a simple photoshoot. The campaign was in fact accompanied by the release of a series of limited-edition capsule collections created in collaboration with brands such as Casablanca, Craig Green, Fendi, Givenchy, Jil Sander, Amina Muaddi and Off-White.
















The celebration of the retailer's fiftieth anniversary also coincides with the update of the Browns website that saw the establishment of Browns Residencies, a series of physical and virtual experiences created to revolutionize the luxury shopping experience: Browns boutiques will host a multi-brand takeover with dedicated installations, pop-up experiences and contests.