Why millennials are obsessed with running

If you were born between 1981 and 1996, you probably know someone in your circle who has suddenly taken up running – or maybe you are that person? In recent years, a true wave of passion for running has swept over the millennial generation, with the emergence of numerous running clubs, especially in major capitals like Paris. But how can we explain this new trend that has almost turned into an obsession for some? Beyond the obvious physical and mental health benefits, thirty-somethings are lacing up their sneakers to meet new people. Once considered a rather solitary activity, the proliferation of running clubs has transformed it into a collective practice. Some even whisper that running clubs have become the new dating apps. Instead of swiping on their screens, millennials now search for their potential soulmate on the pavement between warm-ups. Thus, running promotes a healthier lifestyle while also offering the possibility of meeting new people—whether for friendship or romance—who share the same passion.

However, another reason, more subtle yet just as powerful, deserves attention. Generation Y, marked by crises, is in a perpetual quest for meaning. In most cases, the lack of clear objectives pushes young adults to question the very purpose of their existence. In school, we have grades to achieve in exams to earn our diplomas. Transitioning from this structured environment with explicit targets to the working world can be disorienting for some. Additionally, the rise of “bullshit jobs,” combined with the apocalyptic circumstances of our society, raises existential questions like, "What am I doing with my life?" Why work 40 hours a week when the world is falling apart?

In this context, running provides clear, achievable, and measurable goals. Whether it's completing a first 10K, beating a personal record, or finishing a marathon, every accomplishment brings immediate and tangible satisfaction. This numerical progress helps give meaning to effort and establish a positive routine in an often chaotic daily life. Finally, it's impossible to discuss this trend without mentioning social media. Strava, Instagram, TikTok… Every run is an opportunity to share performances, receive encouragement, and showcase one’s athletic commitment. Strava screenshots flood stories, accompanied by motivational hashtags and pictures of well-worn sneakers. The California-based app boasts over 100 million users in 190 countries. Running is great, but showing it off is even better. The reason millennials are so drawn to running is that it meets multiple needs—physical, mental, social, and even existential. More than just a sport, it embodies a lifestyle philosophy where effort, perseverance, and well-being intertwine.