Dodo celebrates Christmas with a new editorial

Christmas is the time of year that puts everything in a different light, the time of sharing par excellence, when we are with the dearest of all: with family, of course, but also with friends, with those who have accompanied us throughout the year and who bring a special light to our days. This is how DoDo Lights, the brand's editorial curated by nss factory, was born, in which light becomes the thread of togetherness during the Christmas season, immersing us in a glamorous and sparkling atmosphere and creating moments that will be remembered all year long. The protagonists of the editorial are some of the most famous creators in social media: from Huda to Mario Russo to Le Gemels, Giulia, and Martina, who had fun creating a playful and familiar atmosphere. Glittery dresses, elegance, and, of course, DoDo jewelry are the protagonists of the shoot, which aims to tell the story of a Christmas evening among friends, with no shortage of decorations and toasts.

The immortalized faces in the editorial wear a selection of DoDo jewelry specially created by the brand to confirm the precious rings, necklaces, and bracelets as the perfect Christmas gift for every need. The Nodo Collection, worn by Mario, represents the symbol that DoDo has adopted from its first creations as a symbol of connection, evolving into a gender-neutral collection with a contemporary and inclusive charm. The Essential Collection, worn in Huda's shoots, brightens up the face and brings back a touch of luxury to everyday life. The jewelry worn by Giulia and Martina, Le Gemels, is a mix of the Granelli Collection and seasonal charms such as the snowflake, for a look that is always on trend. To learn more about the jewelry at the heart of DoDo Lights and to count down the time until Christmas, the editorial is accompanied by a digital advent calendar with 24 boxes that you can open day by day. Because the light that emanates from DoDo jewelry shines all year round, but even more so at Christmas.

To learn more about DoDo Lights, just click here.