Bottega Veneta's SS21 campaign
Starring artist Rosemarie Trockel and playwright Sheila Atim
Fashion
February 3rd, 2021
February 3rd, 2021
After almost a month of complete silence following its disappearance from social media, Bottega Veneta is back with the new campaign for the SS21 season, presented with the innovative format of the "secret fashion show" last October live and revealed only in December. The protagonists of the campaign are the German conceptual artist Rosemarie Trockel, already the author of the book on knitwear that accompanied the presentation of the collection, and the playwright and actress Sheila Atim, one of the attendees of the secret presentation in London, dancer Andrea Risso and a cast of models.
According to WWD, the campaign was shot near Milan, against the background of an unspecified lake, and enhances, with Tyrone Lebon's classic hyperrealist style, the extraordinary richness of the fabrics of the SS21 collection that had only been partially visible in the "experimental" lookbook taken during the secret London fashion show last October. Neither the brand nor Daniel Lee has made any statements about it.
