Nike Basketball unveils Women's Apparel Collection
Fashion
October 1st, 2015
October 1st, 2015
Domestically and internationally, the popularity of and participation in women’s basketball is rising. Since its 1997 debut, the WNBA has grown from 8 to 12 teams.
To serve these premier athletes and the next generation of female basketball players, Nike Basketball has created a new basketball performance apparel collection designed for women, by women.
“We did a lot of focus groups with both high school and professional basketball players from across the country to make sure we were creating the right styles and incorporating the wants and needs for the female athlete” confirms Chris Burke, Nike Basketball Global Basketball Apparel Director.
The four-piece collection includes:
NIKE HYPER ELITE WOMEN’S BASKETBALL HOODIE
NIKE ELITE CUFF WOMEN’S BASKETBALL PANT
NIKE ELITE WOMEN’S BASKETBALL SHORT
NIKE ELITE WOMEN’S BASKETBALL TANK
