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Trussardi FW14 Campaign

Shot by Roe Ethridge

Trussardi FW14 Campaign Shot by Roe Ethridge

Trussardi chooses Roe Ethridge for the new advertising campaign for it's FW14 Campaign.

Bags and accessories of the season are featured along with the greyhound, the emblem of the Italian brand, in a series of surreal and ironic shots. Through the technique of cut out the American photographer, known for his talent in re-contextualize images to create new meanings and visual combinations, blends elegant animal's figure with human arms and legs.

The result is a series of high-impact images, a postmodern and innovative exploration. Trussardi returns to experiment and revise its symbol animal, this time adding an ironic and funny twist, which emphasizes the role of accessories should have: make special even the most anonymous look.