Marie Gaguech teams up with Parisian eyewear brand Peter and May One frame, five colorways, and a name that says it all: “Marie"
In line with her personal wardrobe, Marie Gaguech has designed, alongside Peter and May, a pair of glasses that reflects her aesthetic. The rectangular frame draws from 1990s references -a sharp, minimalist silhouette that effortlessly transcends seasons. To elevate this classic base, tinted lenses introduce a touch of color: aubergine, blue, and yellow among them. Variations that allow the frame to shift with mood and styling.
Founded in 2012, the Parisian brand goes as far as manufacturing in the heart of the capital, bringing together design, development, prototyping, and shipping within a single atelier. A way to oversee every step of the process while maintaining creative agility.
For this collaboration, the brand turned to the influencer with over 650,000 followers on TikTok. A trendsetter, former stylist, and vintage enthusiast, Marie Gaguech has become a defining figure on the Paris fashion scene. From the front rows of Acne Studios, Courrèges, and Ganni shows to the content she shares online, she appeals as much to fashion houses as to her growing audience.
To support the launch, the campaign follows Marie through her favorite spots. Between Parisian cafés and the streets she navigates daily, she reveals the many facets of her style, moving seamlessly between aesthetics. One element, however, remains constant: the “Marie” frame -a subtle through-line, conceived as a signature rather than a simple accessory.
