A new Air Jordan 3 JTH was launched during the Super Bowl

Unannounced release this night during the 52nd edition of the Super Bowl.

A new edition of the Air Jordan 3 White Cement Tinker Hatfield was worn by Justin Timberlake during his performance, but nobody could imagine that at the end of his show the shoe was launched on Nike SNEAKRS. The shoe is inspired by Tinker Hatfield's earliest sketches and features a reflective Swoosh on the upper and the Timberlake and Hatfield embroidered signatures inside the tongue.

The new Air Jordan 3 JTH has been sold out immediately - the retail price was $200 - but it seems that it will be released in limited quantities during some dates of Justin Timberlake's North American tour.