Football Cafè: the new collection with Fly Nowhere

A new space has opened in New York to house the Football Café creative hub. Spread over three floors (5000 square metres), it showcases the brand's projects, a speakeasy and immersive spaces where new collections, such as the latest one developed in collaboration with Fly Nowhere, are presented. Former LA Galaxy midfielder and current TNT broadcaster Kyle Martino is working with the American brand. Other partners include Susan Sarandon, Sir Alex Ferguson, Julie Foudy, Alexi Lalas, Cobi Jones and Lee Dixon.

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475840

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475841

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475838

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475839

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475842

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475843

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475844

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475845

The new collection by Football Cafè and Fly Nowhere Unveiled for the opening of the new 5000 m2 store in the heart of New York City | Image 475837

Fly Nowhere's first collection is the Football Café merch collection, which is presented with shots from the heart of New York City and reflects the spirit of the centre and the city. The project is therefore dedicated to the entire community of 'Beautiful Game' fans, who can take a first look at the designs and try out the collection, which is already available online on the Football Café website.