After the official launch a few days ago, the new Swatch BIG BOLD collection lands in Milan, and does so with an exclusive event in the hearth of the fashion capital.
Great protagonists of the evening will be the 6 new watches of the Swiss brand, with a street style and strong details that demonstrate all of Swatch's personality and history.
The BBBLACK models; BBLUE; BBBLOOD; BBBUBBLES; BBBEAUTY; BBBLANCO will also be accompanied by other exceptional guests, such as DJ Mdee, Youssef Giga, DJ of G.Bit and by Gully Guy Leo, influencer musician and model of international fame.

Swatch Big Bold Party will be the opportunity to breathe positive and bold vibes, decisive qualities also of the new collection and highlighted by a design that is attentive to the aesthetic component. The balanced choice of colors,the flat glass, the surface of the strap and the dial with 3D printing are the winning card of the new BOLD style Made in Swatch. 

Stay tuned on nss magazine to discover the new #SwatchBIGBOLD collection!

The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 1
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 4
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 9
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 3
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 8
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 2
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 6
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 0
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 7
The BIG BOLD Swatch collection arrives in Milan An exclusive event featuring Gully Guy Leo and the new 6 models of the Swiss brand | Image 5