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The KitKat become pink!

Coloration obtained thanks to a careful processing of the broad bean

The KitKat become pink!  Coloration obtained thanks to a careful processing of the broad bean

Two things that make women crazy? Pink and chocolate.

Well there are those who had one of the most brilliant ideas of recent times, mixing these two irrepressible passions: KitKat. The researchers of Barry Callebaut, the famous Swiss cocoa company, joined Jacobs University to present this sweet unusual ingredient last September in Shanghai, which, after the great success, after the incredible demand... has become a real and just snack!

Dreams come true: soon it will be possible to taste the pink KitKat, sweet and crunchy, but above all covered with Ruby chocolate, cocoa which is obtained through a careful processing of the broad bean, able to guarantee a balanced taste and a perfect color.

What will make this pink KitKat even more special? The fruity aftertaste with raspberries and berries.

The snack, already launched in February during the Valentine's Day, in Japan and Korea, will soon arrive in the British shelves at the Tasco market, at a price of 85 pence. Next stop: USA.

Italians, we'll have to wait a little longer...