Simon Porte Jacquemus recreates Morocco in Paris with the FW18 collection

Paris loves Simon Porte Jacquemus and Simon Porte Jacquemus loves Paris.

In every season the most promising of the new French designers gives a declaration of love to the Ville Lumiere, its culture, its icons, its films, its women and unites them with a weakness for the 80s, asymmetric cuts, deconstructed chemisier.

While choosing other places as inspirations, from Marseilles to Spain, he always leads us back to the codes that have made Paris loved and famous in the world, above all a certain idea of pure sensuality, without effort.

The same that surrounds the FW18 collection presented on Monday evening at the opening of the Paris Fashion Week.

Here's what you need to know about the show.

 

Location & Front Row

Simon Porte chooses the marble of the Petit Palace to present his latest collection.

Among the audience waiting to attend the show a concentrate of chic Parisian that includes Emmanuelle Alt, the director of the French Vogue, Farida Khelfa, Inès de la Fressange and Jeanne Damas, it-girl and best friend of Simon (the two met from teenagers on Tumblr).

 

The inspiration

"I got lost in the souks with just one thing on my mind: I want to make it my next summer collection. I came back to Paris and made my winter of it; my winter collection. Not wasting any more time, my warm."

Words of Simon who, during a trip to Morocco, had the idea for the new creations of Jacquemus.

 

The collection

 

Sensations, colors, flavors, travel souvenirs.

Jacquemus recreates the atmosphere of a refined and sensual souk, wearing long silk tunics on the catwalk, but also a series of close-fitting clothes that make up second skin, draped petticoats, cashmere dresses, ribbed knit skirts, wide or capri pants, jewels, earrings and small bags embroidered with terracotta pearls.

Marrakech relives in the colors, warm palette of earth tones, in the orange that recalls the architecture of Morocco, but also in blue, green and black.

 

#NewJob

The rumors were already on the web from the beginning and, finally, Porte has unveiled the meaning of the hashtag "Newjob".

He did this by greeting the audience at the end of his PFW show wearing a beige sweatshirt with the words "New job L'Homme Jacquemus".

The new challenge of the designer will, in fact, be a menswear line. The first collection of L'homme Jacquemus will debut in Paris in June during the Men's Fashion Week.

“I fell in love and I started to imagine that the Jacquemus man exists. I did Jacquemus women’s for my mother, and while I’m not saying that the men’s collection will be all about my boyfriends, it will still always be a love story” commented Simon at WWD.