Vans launches the Hologram Pack
And it's suddenly 'back to 90s'
September 14th, 2016
A few seasons ago all this 90s craze started, and Vans sure isn't a brand that likes to stay behind the scenes. The cult skater brand launched the Hologram Pack, a collection of shoes and clothing that stands out for the use of '90s inspired holographic prints.
Among the highlights of the series, there's a version of the iconic Vans Old Skool as you've never seen – and probably never even envisioned – them! Forget the classic two-tone, this time the Old Skool features an iridescent surface which ranges from sparkling silver through a whole spectrum of colours. The shoe is in drill canvas, featuring the classic rubber sole.
As for the clothing, the womenswear line consists of a shirt with raglan sleeves and a turtleneck neck sweatshirt. The colour explodes on the sleeves and on the classic Vans logos, through a blaze of holographic prints.
"We thought the best way to celebrate the fashion weeks of this season was through the most iconic of our classic products, all one of a kind. The high quality metal fabrication of the Old Skool shoes provides them with a feminine style and an manifest eccentricity, while the holographic prints on the T-shirt with raglan sleeves totally refresh the logo, trademark of Vans" said Amelie Robert, Merchandising Manager of Women & Kids Vans department.
Vans' Hologram Pack will be available online and in selected stores starting from September 16.