Saucony and Stan Birch Reinvent the ProGrid Guide 7 A silhouette with removable velcro logos and interchangeable laces, under the mantra "Stand Out"
Saucony meets the creative vision of Stan Birch in a new edition of the ProGrid Guide 7, first unveiled at the brand's showroom during Paris Fashion Week last June. At the heart of the collaboration is the mantra «Stand Out», through which Birch applies his research into color, exploration, and wearable art to one of Saucony's most beloved silhouettes. The result is a model that brings fashion, art, and sneaker culture into dialogue, drawing on premium materials and a series of modular elements that allow wearers to customize its look.
The color combination alternates burgundy, cream, and metallic gold details, while the open double mesh upper is enriched by inserts in nubuck, suede, and leather. The most distinctive element of the project lies in the ability to modify the shoe according to one's own individuality, through removable logos attachable via velcro closures and various lace options.
For Saucony, the partnership is an opportunity to translate Stan Birch's creative language into footwear. The ProGrid Guide 7 thus becomes an open canvas for experimentation, and a meeting point between aesthetics, art, and individual identity.