Napapijri with Jamie Campbell Bower celebrate the meaning of travel Milan's Teatro Alcione hosted the Wherenext event with Alessandro Cattelan

The WhereNext? event at the Teatro Alcione in Milan has just wrapped up, bringing together two major names: Jamie Campbell Bower and renowned winter clothing brand Napapijri. The British musician and host Alessandro Cattelan engaged in a conversation on the theme of travel beyond destinations, reflecting on the unknown and focusing on the memories we bring home after an adventure outside our comfort zone. Napapijri transformed the theatre into a truly extraordinary experiential journey, where footage and images unfolded alongside an evolving soundscape. The evening served as the perfect bridge to connect the present with the future, as envisioned by the brand in a wholly innovative way. Let's look back together at how the evening unfolded through the most memorable photos.