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The second chapter of the collaboration between Pepperoni Seoul and Unwanted FC

The "ANABADA" project continues between South Korean and Australian creatives dedicated to sustainability

The second chapter of the collaboration between Pepperoni Seoul and Unwanted FC The ANABADA project continues between South Korean and Australian creatives dedicated to sustainability

Sustainability is an increasingly present issue in the gaming kit industry, just think how both Nike and adidas have their own dedicated programs, "Move to Zero" and "Parley for the Oceans" respectively. But as much as it has become increasingly relevant in recent times, environmentalism has deep roots. For example, in the 1990s in South Korea, during the most severe financial crisis the Asian country has ever faced, the "ANABADA" movement, an acronym for "Conserve, Share, Exchange, Reuse," was born.


To pay homage and remember the movement, the Korean creative team of Pepperoni Seoul and the Australian creative team of Unwanted FC have created the second installment of their collaboration after the first one released last August. Always using the template of Umbro jerseys of the 90s, the logo of the technical sponsor has been inserted in the center and immediately below the name of the project "ANABADA", while on the sleeves there are geometric patterns that characterized the aesthetics of that period. On the back was used the number zero, which recalls the icon of recycling, encouraging all the world's population to recycle and not to increase the dispersion of waste.

The collection will be available in limited numbers on January 27 on Unwanted FC's website, here, and on Pepperoni Seoul's website, here.