Everything is ready for Première Vision Paris 2026 The fair celebrating savoir-faire returns to Paris from February 3 to 5

This February returns Première Vision, an observatory on international fashion savoir-faire, which this year shines a spotlight on the territorial identities of craftsmanship. It will be a journey through France, Portugal, and Japan, three distinct but equally inspiring worlds, designed to spark creativity, networking, and new business strategies. Curated exhibitor routes, dedicated experience zones, inspirational talks, and forum keynotes will explore the story of these three countries, transforming inspirations into concrete actions and new collaborations.

Paris, the ultimate trendsetting city, will serve as the backdrop to tell the story of the fashion industry's transformation and the future of the creative ecosystem. Savoir-faire and innovation will engage in dialogue, blending tradition and contemporary creation, established cultures and emerging countercultures.

Portugal has been chosen for its focus on sustainability, a daily practice where artisans and industries work side by side, preserving and innovating handmade craft at the same time. The result is a system that not only supports sustainable fashion but makes it a replicable model, a living laboratory for those seeking responsible and creative solutions. Here, every choice of materials, processes, and design stems from a collective consciousness oriented towards the future.

For Première Vision, Japan embodies the elegance of continuity: a country where textile tradition coexists with cutting-edge biotechnology. From kimonos that tell centuries-old stories to the latest innovations in materials, Japan captivates the world with its harmony between humans and nature. A lesson in balance between aesthetics and sustainability, where ancient savoir-faire constantly reinvents itself without losing its identity.

The experience zones are the beating heart of the new fair. Première Vision will offer an unmissable opportunity to observe up close the vast spectrum of French, Portuguese, and Japanese savoir-faire, and understand how these territories can open new creative and commercial horizons. With almost a thousand exhibitors from 36 countries, the platform confirms itself as a cross-disciplinary driver for innovation in fashion, textiles, and accessories.

For SS27, the fair also presents the New Prospective Forum, where international partners transform the season's 26 colors into sensory, narrative, and operational experiences: among them Fiabila, Robertet, the collective DJ Abondance, photographer Victor Boccard and RedKids Collective, up to pastry chef Davis Félicité.

There are also dedicated talk stages: one for Fashion & Beauty and another on the theme Territories of Savoir-faire, with insights on trends, material analysis, sustainable solutions, and future perspectives. Hot topics such as Digital Product Passport, algorithms, bioeconomy, and craftsmanship complete the program, offering fresh ideas. In short, this February all eyes will be on Paris, ready to host stories and values from around the world to innovate the fashion industry.