The brand au jour le jour was born from the mind of Mirko Fontana and Diego Marquez, two men who through colors, materials and shapes, managed to perfectly materialize their idea of ​​a woman.

On the occasion of MFW, the brand presented its proposal for fall-winter 2019/20 with an evening event full of provocation and error. Following the "Everything is wrong" claim, the sequins, the color mixes and the disordered silhouettes of the garments have come to life, captivating guests and guiding them in the unpredictable world of au jour le jour. Furry teddy bear neon, lace, all silk, and then again male suits and cocktail dresses, sabot and 3D decorations. A presentation characterized by unpredictability, self-confidence and femininity.

The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 6
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 5
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 4
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 1
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 2
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 8
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 7
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 3

More? The unexpected performance of the queen of crazy Milanese girls, MYSS KETA.

The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 13
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 11
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 12
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 10
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 9
The bold collection FW19 di au jour le jour Furs, cocktail dresses and MYSS KETA | Image 0

 

Lookbook by Francesco Bertola
Photo of the presentation by Theo Soyez