Marracash is the protagonist of the new IUTER editorial
On the occasion of the "Wolf Series"' launch
Fashion
October 2nd, 2017
October 2nd, 2017
The concept of "pack", intended as a collaboration for survival and success, not of the individual but of the whole community, is the mood behind Divided We Fall, the IUTER FW17 collection that is rich in references to the animal world, with special attention to the pack par excellence: that of wolves. Thus Wolf Series is born, an entire collection where the figure of the wolf is taken and celebrated.
IUTER takes this animal spirit, this strong reference to the fight for survival - perfectly expressed in its autumnal collection - and carries it into a ferocious editorial shot by Leonardo Scotti who sees as protagonist one of the most honest and resolute voices of Italian scene, Marracash; symbol of success and payback.
