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The Bordeaux women's team made an artistic poster on gender parity

Produced in collaboration with Gaze magazine and Chloé Wary

The Bordeaux women's team made an artistic poster on gender parity Produced in collaboration with Gaze magazine and Chloé Wary

Women's football in France is gradually gaining momentum and importance, especially thanks to Olympique Lyonnais' winning designs. But other clubs such as Paris Saint-German and especially FC Girondins de Bordeaux are building the foundations to launch themselves as protagonists of European women's football. Activities are in full swing on the pitch but above all off the pitch, with the Bordeaux team having just launched a collaboration with the feminist magazine Gaze. The French club has created a manifesto in support of female empowerment together with Gaze Studio and illustrator Chloé Wary.

Bordeaux's commitment turns into a constant struggle for gender equality, a struggle that thanks to SUPER VISION OFFICE also becomes aesthetically engaging. The text of the manifesto was born from a conversation between a player of the women's team and the founder and director of Gaze Clarence Edgard-Rosa. The output is a "poetic and sensitive" exhibition poster that celebrates the inspiring values of women's sport in society. On the front of the poster there are three illustrations that break down three strong gestures, symbols of solidarity and unity. On the back, however, a minimal monogram that connects the "G" of the Girondines and that of Gaze.