On Tuesday morning, Nike shooked the world of sports by presenting the new “Just Do It” campaign with former 49ers’ quarterback Colin Kaepernick. And today, after creating the most diverse reactions from insiders, athletes, politicians, and simple ‘spectators’, the Beaverton-based company dropped the ace, presenting the video of the campaign, “Dream Crazy”. As happened before with other commercials made by the Swoosh, the video clip gives goosebumps, with an unprecedented emotional deepness.

“Don't ask if your dreams are crazy. Ask if they're crazy enough.”

Kaepernick’s voice narrated a series of stories more than a list of testimonials. Other than renowned LeBron James, Serena Williams, Odell Beckham Jr. and Eliud Kipchoge - who are taking the concept of “athletes” at new levels - the video presents many less-known characters that were able to ‘dream crazy’. There are Megan Blunk, a wheelchair basketball champion at Rio 2016; Isaiah Bird, who was born without legs and become a wrestling champion at 10 years old; Charlie Jabaley, who was able to compete at the Ironman after losing 55 Kgs, becoming vegan and defeating a brain tumor; Alicia Woollcott a male-football linebacker at Grand Blanc and also Homecoming Queen.

And also, Canadian footballer Alphonso Davies, Hawaiian wave surfer Kai Lenny, American skaters Lacey Baker and Nyjah Huston, German boxer Zeina Nassar, and the US female football national team.

"If people say your dreams are crazy,

If they laugh at what you think you can do,

Good.

Stay that way,

Because what non-believers fail to understand is that calling a dream crazy is not an insult,

It's a compliment.

Don't try to be the fastest runner in your school

Or the fastest in the world,

Be the fastest ever.

Don't picture yourself wearing OBJ's jersey,

Picture OBJ wearing yours.

Don't settle for homecoming queen or linebacker,

Do both.

Lose 120 pounds and become an Ironman after beating a brain tumor.

Don't believe you have to be like anybody to be somebody.

If you're born a refugee, don't let that stop you from playing soccer

For the national team,

At age 16.

Don't become the best basketball player on the planet,

Be bigger than basketball.

Believe in something, even if it means sacrificing everything.

When they talk about the greatest team in the history of the sport, make sure it's your team.

If you have only one hand, don't just watch football,

Play it.

At the highest level.

And if you're a girl from Compton, don't just become a tennis player

Become the greatest athlete ever.

Yeah, that's more like it.

So don't ask if your dreams are crazy,

Ask if they're crazy enough.”