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Nike celebrates football jersey exhibition in Milan

Check out the exclusive reportage from Nike's Football jersesy exhibition

Nike celebrates football jersey exhibition in Milan Check out the exclusive reportage from Nike's Football jersesy exhibition
Photographer
Laurent Bentil

For Milan Design Week Nike Football organized an exhibition with the most iconic soccer jerseys produced by Swoosh celebrating the brand's forty years on the pitch. The exhibition will last from 18 to 22 April at the Spazio Maiocchi in Milan (Via Achille Maiocchi 7), admission is free. For football jersey lovers is a must watch, we went to the press day yesterday, here you can have an exclusive look at the exhibition.

The jerseys on display at the Spazio Maiocchi satisfy every football taste: from the iconic vintage gems - we mention in particular PSG jersey 1991-92 and Nigeria 1996 - to the classic Swoosh designs such as that of the 2002 Brazil World Champion or Italian teams like of Roma and FC Inter. Among all the jerseys there are also three "intruders": the customized Nike jerseys for the Brothers of the World campaign in collaboration with the Inter captain Mauro Icardi, the rapper Sfera Ebbasta e Slam Jam store's team.

The exhibition is part of the "Brothers of the World" campaign - which we are telling you exclusively about nss magazine - and will serve as a side-dish for the workshops on jersey customization (from 19th to 21st April) at Spazio Maiocchi featuring Matthew Williams and Heron Preston, and a talk with Marco Materazzi, Tim Small and Stefano Carloni. Here you can find the complete program of events organized by Nike during the Design Week: to participate in the workshops you need to register on Nike.com.