Lemaire: ascetic, Maoist, pure

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Y/Project: radical, alternative, raw

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Valentino: flawless, luxury globetrotter, exotic

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Walter Van Beirendonck: witty, quirky, irriverent

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Haider Ackermann: dandy, chic, romantically masculine

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Raf Simons: monastic, hermetic, melancholic

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Gosha Rubchinskiy: deeply sovietic, sporty, young

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Rick Owens: unconventioanl, military, independent thinker

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Louis Vuitton: funky, traveller, modern nomade 

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Issey Miyake: flamboyant, urban animal, vivid

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Philip Lim: new American, cordial, cool

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Dries Van Noten: iconic, surreal, Hollywood nostalgic

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Yohji Yamamoto: naif, artist, graphic

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Alexander Wang: knit tech, severe, worker

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Junya Watanabe: tribal, safari lover, colorful

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Margiela: tailored, elegant, pure

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Balenciaga: severe, futurist, costruttivista

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Ann Demeuelemeester: dandy, modern, rock

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Comme des Garçons: rebel gentleman, deconstructed, party boy

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Givenchy: devoted gangsta, dramatic, chola chic

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HBA: fetish, androgynous, extreme

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Loewe: manga lover, colorful, playful

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Saint Laurent: surfer, grunge, restless

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Kenzo: traveller, zen, adventurous

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Balmain: militare, eccentrico, sportivo

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Dior: Parisian, subversive, classy

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Thom Browne: amante della cultura giapponese, inquietante, teatrale

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Hermès:  haute bourgeois, luxury, abstract

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Lanvin: easy cool, rock’n’roll, new wave

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Paul Smith: energetic, independent thinker, lurex

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