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Cop or Treat

Drowning in the sweet whirlpool of the spookiest night of the year

Cop or Treat
Drowning in the sweet whirlpool of the spookiest night of the year
Cop or Treat Drowning in the sweet whirlpool of the spookiest night of the year

Resisting or giving in. 

Pulled into a vortex of sweets, we slip in a dimension inhabited by Prada puffer jackets, Moncler quilted jackets and Fendi windbreakers. 

Marked by new releases, exclusive drops, limited editions, unmissable capsule collections, surprise collaborations, contemporary fashion has turned into a chaotic system, where every product - as Halloween treats - differs for form, shape and colour, but the sugary aftertaste remains unchanged. 
The models - portrayed by Vincenzo Schioppa - drown in the candies of the spookiest night of the year as every Instagram user, getting lost in an endless scroll, risks to drown in that whirlpool of releases that could turn into a nightmare

Halloween is the time to let our creativity free, to pretend to be someone else, denying reality and escaping into a colourful and anaesthetic fantasy.

 

 

Photography Vincenzo Schioppa 
Photo Editing Alessandro Bigi
Set Design Carlo Maria Filippelli
Stylist Anna Carrapetta 
MUA Elena Gaggero using Fenty Beauty
Models Milena Podda @thelabmodels, Zhuo Chen @thelabmodels, Cosimo D'Annunzio @elitemodel
Executive Producer Marta Stella Brienza
Production nss factory