DoDo presents "The UnCalendar" and "The UnBox" to celebrate the holiday season Inspired by Lewis Carroll's "Alice's Adventures in Wonderland"

DoDo reimagines the universe of Alice's Adventures in Wonderland through a new limited edition blending imagination, iconic symbols, and collectible jewellery. Lewis Carroll's masterpiece once again inspires the brand's creative world for the 2026 holiday season, celebrated in an alternative way with two exclusive projects accompanied by the launch of a special edition of the book. 

Housed in two elegant gift boxes, twelve surprises to be discovered one at a time are concealed in The UnCalendar and The UnBox. The first is a journey that marks the anticipation through creations inspired by the story's protagonists and most recognisable elements; The UnBox offers a selection of jewellery dedicated to Alice's universe. Completing the project is The UnFollowed, a special blue version of the White Rabbit charm, available exclusively on the DoDo e-commerce store.

Since 1865, Lewis Carroll's fairy tale has continued to captivate new generations of readers. The story's magical characters, such as the White Rabbit, the Cheshire Cat, and Alice herself, have become part of the collective imagination as icons of escapism who, guided by their own irreverent and curious instinct, are always in search of new adventures. 

Each charm in The UnCalendar and The UnBox holds a specific meaning, inspired by the personalities of the protagonists of Alice's Adventures in Wonderland: the Dodo reminds us that "Some encounters are written in the stars"; the White Rabbit extends the invitation "Trust your curiosity"; the Flamingo suggests "Take it as a game", while the Cheshire Cat carries the message "Let your smile be your guide". 

Adding an extra layer of magic to the project is a new edition of Lewis Carroll's book, created by DoDo in collaboration with Puffin, accompanied by an entirely original visual universe. It was brought to life by illustrator Linda Merad and animator Quentin Klein, who reinterpret the story's imaginative world through their own creative language. With this collaboration, DoDo chooses to celebrate Christmas 2026 in an alternative way — an invitation to rediscover wonder in the little things and follow one's curiosity. Just as Alice would.

Discover DoDo's limited edition The UnCalendar and The UnBox at this link.