5 possible creations by James Harden

The Beard is back! Just like his football alter ego Paul Pogba, Houston Rockets’ play James Harden is the leading character of adidas' brand new spot. After telling the story of the French midfielder, it’s now his turn to be under the spotlight.

But as Harden’s story is already known, in his Basketball Needs Creators spot Harden asks the fan a question: “What if I gave you what you wanted? Stop being creative, just do the usual, the normal. You really want that? Didn’t think so.” And as we also can’t stand with the idea of a boring James Harden, we thought how he could use his creativity for something alse than record one triple double after another whit the Rockets. So, we came up with “The 5 thing Harden could invent between an Eurostep an another.”

#1 Swagometer

It’s really sad to see Harden losing his swag and becoming a normal one. We really prefer the stylish version of the Beard and we think it should exist a machine capable of measure NBA players’ SWAG.

#2 Harden Box

Everyone needs inspiration from time to time. Wouldn’t be awesome to have his own portable James Harden to take advantage of his creativity?

#3 The Beard Painting

Just like Harry Potter, we could have a Harden painting in our room to distribute advice every now and then.

#4 Cookie Jam(es)

Breakfast is one of the most important meals of the day. Why don’t start it with a little bit of James Harden? Only contraindication: it gets you paper tossing all around the office.

#5 Beard-step

Let’s say it. European want their step… Back, and the Americans don’t like to have one of their superstars with a foreign move. So, Harden should really invent his own step!