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A little taste of magic: Nike introduces team USA

New Sport Side

A little taste of magic: Nike introduces team USA New Sport Side

On March 23, 1992, Elizabeth and Drederich received (for the second time) the greatest joy that life can give, the birth of a child. When the boy was born the two were located in Australia, where Drederich fiddle for Bulleen Melbourne Boomers. So it is in the land of kangaroos that the next leader of the American National Basketball was born and spent the first two years of life.

Kyrie Irving has definitely grown up last Sunday, when after one of the surreal crossover he marked, in the face of the MVP Steph Curry, the field goal which earned the first historic title to the Cleveland Cavaliers. Despite his Aussie birthplace, Kyrie has dual passports and - also because of the numerous defections from Chris Paul to LeBron James, via Curry and Kobe Bryant - will be just him to drive, along with Kevin Durant, the American selection in the hunt to the Olympic gold. Intuition, coincidences and prudent managerial managements want that just the two of them represent two of the athletes on which Nike has focused more in recent years. Nike is preparing to sign the uniforms of the entire selection (as well as those from the NBA 2017/18). The signature of Irving, the Kyrie, participating in the American colorway - provided by Nike already for KD and LeBron - where the pure white will be punctuated by the blue strap and tongue and Nike symbol in red.

Beyond the different signature (the Nike  athletes park become increasingly important) 2016 marked the evolution of the Hyperdunk for the company of Palo Alto. Started in 2008, the Hyperdunk philosophy was perhaps the greatest tear with the past since the Air, thanks to flykit technology - one that allows the body to move in perfect harmony with the leg - real trademark of the product. From an Olympics (that of the 2008 in Beijing) to another, the Hyperdunk reaches its climax in the new model designed by Leo Chang. «The Hyperdunk is a forward-looking statement», Chang said, then continuing by saying: «we call it" Nike Basketball Signature Shoe "because this is really the point where we can show innovation». The idea with which this version of the Hyperdunk has been conceived is disruptive especially from a design point of view. The new sneaker in fact the primary task of ensuring uniqueness uniforms, a feeling of completeness that we achieve by integrating the sock, and shoe laces in one body. It is also a reminder of the cultural origins of basketball, when the sneaker pierced the field boundary to become true symbols of belonging, a fact of which the famous scene from Do The Right Thing has become icon.

But that just past was also the day when the American national was presented to the world, in all its incredible strength and leveraging the infinite imagination at its disposal. There will be no LeBron James, and even Steph Curry. Wade said stop, while they were in so many the hope that Kobe Bryant would change his mind, making himself eligible for this dance. But no, they miss, and with them that little touch of magic that characterized, for example, the Dream Team of 1992. Since then, when the Americans decided to start play seriously, the team's talent was more than any extra-USA selection could be put in place. There are good reasons to believe that Durant, George, Jordan, Cousins, Antonhy & Co. will be enough to secure third straight gold, even without being able to define a Dream Team.

They also change the uniforms from Dream Team. No more stars, neither lateral or frontal, no space for any redundant adornment. The new jersey chosen by Nike will be completely white, only alternating red lettering and numbers in royal blue. The innovation will arrive here, with the Aeroswift technology that also makes them aesthetically recognizable. It is the triumph of minimalism, the straight to the result of a team that far from being able to define the workers, is hidden from the glitz to point to gold. All reflected also by the launch of the uniforms by Nike, a long gif on a black background where are paraded uniforms with all the selected 25 numbers, which at the same time on Twitter disclose man's number chosen.

Once again the favorites, but with a whole new hunger, that of those who (excluding Antonhy and a few others) has never won an Olympic gold medal. Of those who have not yet (maybe) earned the right to sit at the table with the Dream Team - real American yardstick - but who wants to try. And succeed. With the innovation and spirit you can, of course, do it.