EA Sports unveiled the new logo

Taking inspiration from the triangle, the geometric symbol found in the isometric polygons that make up the game, through those that indicate understanding on FUT to the in-game player indicator, yesterday EA Sports unveiled its new visual identity. The triangle in football has always had an important significance. Since the total football of the 70s until now, thanks to the video game company it will be more and more a symbol of the evolutions of football to come.After 30 years EA Sports is preparing for a historic turning point: after the official name change leaving the partnership with FIFA, now also the logo has been unveiled.

It will be a season of change for EA Sports, who, like Konami did a year ago with PES, which became eFootball, after 30 years also FIFA is preparing for a momentous change. The reason for the divorce is strictly financial, FIFA in fact asked for a billion dollars to continue to exploit the name and logo, a request that was immediately sent back to sender by EA Sports who is not willing to renew the partnership at these figures and has decided to continue on its way.