All Chinese Super League teams will be forced to change their name and logo

According to the South China Morning Post, most of the Chinese Football Association Super League teams will be forced to change their names and logos before the start of the 2021 season - scheduled for February. The reason is a new policy imposed by the Chinese Football Association that will no longer allow clubs to have a name that includes a sponsor or the name of a company. The penalty for those who do not comply with these new rules is the exclusion from the top Chinese championship. At the moment 14 of the 16 Super League teams do not respect the new canons, explained in a very simple rule: "The club name cannot exceed four Chinese characters, cannot use non-Chinese characters and cannot contain company or brand names. for club owners or affiliated parties."

There will be no exceptions and even the most "powerful" teams will have to change and review their agreements with sponsors and much of the visual section of the team and society. Beijing Sinobo Guoan FC will become only Beijing FC, eliminating the two clubs owning the club from the official name. Same fate for Shanghai SIPG (which will have to cancel SIPG), for Shandong Luneng Taishan (obligatorily without Luneng), for Shanghai Greenland Shenhua (which will be without Greenland), for R&F Properties which will no longer accompany Guangzhou. Only Dalian Pro and Shenzhen FC already comply with the new regulations.