Serie A and social networks: which club has more followers?

Who is the Italian team with the biggest number of followers on Instagram? And which one that has more engagement on Facebook? And also, which team has grown the most on social media platforms? And how are the status of the Italian Serie B clubs? To answer to these questions and many others, the annual IQUII Sport report has just come out, a valuable tool that will help you understand how things are going in the virtual world, never as close as today to the real football world. That of IQUII Sport is the 11th analysis and is a very useful guide if you want to know, between charts and stats, the trend of clubs all over Europe, but also of individual players. Shortly, 180 pages that we advise you to read, also because, downloading them is absolutely free.

The base on which IQUII began its studies is very wide: 6 Nations, 237 clubs, 39 brands and 1.3 billion fans. But entering more specifically this analysis, we focus initially on the category that concerns our Serie A: it is not surprising at all that Juventus is clearly the queen in the social world as regards the Italian scene (60 million followers overall between Facebook, Twitter, Instagram and YouTube, against AC Milan's 37 and Inter Milan's 14), even if it is not yet on top in the special Twitter ranking, where it is slightly delayed against AC Milan (6.8 against 6.4 million) . In third place, AS Roma, which is the best growth rate among top clubs thanks to the incredible work done in the last months and that promises a lot.

Moving on the European field, however, the situation is clearly different and the numbers are much higher. The aggregate ranking, always counting the four major virtual channels, puts in first place the current European champions of Real Madrid (209 million followers), and then immediately to chase Barcelona (198), Manchester United (116), Chelsea (74), Bayern Monaco (68), Arsenal (65) and then Juventus, the first Italian club in the big European ranking placed in seventh place, ahead of PSG, Liverpool and Manchester City. Among the first twenty teams, Juventus is also the team that has grown the most, being able to count a + 3.36% that says a lot of the surge in recent months.