PSG e Juventus to launch cryptocurrency to their fans

To keep its leading position on the European scene, two top clubs such as Paris Saint Germain and Juventus are looking for new methods to grow up, outside the pitch. The last common idea is to invest in fans token, a new figure in the token utility family comparable to a bitcoin whose primary objective is to further involve its supporters in corporate events without affecting company structures and therefore without taking risks of any kind. As reported in the club's announcement, not new to be the first to take initiatives aimed at the future, that relating to the Official Fan Token is an 'innovative partnership, which uses new technologies to bring more and more the black and white fan base in the world', something that could involve about 340 million potential fans. In addition to Juventus, PSG in 2019 will begin this 'bet' that could pay several millions: fresh capital in exchange for votes, holdings, polls and opinions that can the possibility to interact with the club but without ensuring the ownership. Some examples? Taking some 'secondary' decisions such as the color of the third shirt or the venue of a summer friendly.

Behind the two projects there's the same person, the French entrepreneur Alexander Dreyfus, owner of the blockchain platform called chiliZ, in which there's Socios.com, which has just announced that soon other big clubs will join this financial experimentation. Dreyfus comes from the online poker world, and is also the head of the Global Poker Index, equivalent to the ATP rankings in tennis. Seven or maybe ten European clubs would be ready to follow Juventus and PSG within 2018 (Cardiff? Arsenal?), although the use of cryptocurrencies is still very rare among ordinary people.