House of Holland x Umbro editorial

There are many brands that were lit in the Nineties and that unfortunately fade - some more than others - with the arrival of the new Millenium. One of the strongest ones in the football world, especially in Great Britain, was Umbro, that in the Nineties was a hit among both football clubs and the regulars of the British terraces. Luckily now, thanks to the reborn passion for the street aesthetic - that draws fully from the terrace culture - the Double Diamonds is getting back on top.

That’s proven by the collaboration with House of Holland, shown in the last editorial shot by Terence Sambo and sided by a video filmed by Layo Mussi. The English brand comes back putting its logo under the spotlights, as its larger than ever on the new House of Holland x Umbro collection. The release, though, doesn’t just replicate the design of the Nineties, but it takes inspiration from them, proposing apparel in a fresh and modern way.