OVO SS17 collection is inspired by sportswear

Drake and his OVO are back with a new collection for the summer season 2017. Some of the products are “usual” for the Canadian brand, as the logo-hoodie, or the pierced jersey basketball-inspired. OVO is in fact also an official partner of Toronto Raptors, which every year is hosting the OVO night, with an exclusive merch production.

But basketball is not the only sports elements behind OVO collection. There are baseball-jacket of Cuban-matrix or college-polo. A truly North-American sports sample applied to streetwear, for a collection that brings together originality, tradition, and materials.