CR7 Limitless, Cristiano Ronaldo's 'Denim' collection

Cristiano Ronaldo is not returning from one of his best nights ever, with Leo Messi’s late goal in the Clasico that must have kept him from sleeping well. Madeira’s prodigy, though, has plenty of reason to be happy, even if not for sports reasons.

CR7, in fact, besides his commercial partnerships with Nike and what he does on the pitch, is becoming more and more an independent sportswear fashion brand. Recently, he announced that his “CR7 Denim” collection will be launched next June, with a “jeans” turn for his fashion career. The idea comes from Ronaldo’s love for this kind of fabric which, he said, he always had a hard time to find a proper fit, because of his active athlete musculature.

Here was born the idea of the CR7 Limitless collection, that will launch with three different types of fabrics and five different fits, that will allow several degrees of movement range. A big step for Cristiano on a sportswear level, as until now he had only brushed against it with his partnerships with Nike and his underwear collection. For more news you can hit CR7 website or follow his Denim collection’s Instagram account.