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The new IUTER x Swarovski capsule collection

Designed to celebrate the beginning of the tour of Gué Pequeno

The new IUTER x Swarovski capsule collection Designed to celebrate the beginning of the tour of Gué Pequeno

Last Saturday Milan's Assago Forum celebrated the first date of the Sinatra Tour of the artist that represents 'the past, the present and the future of the Italian rap': Gué Pequeno
The live performance, which took place in front of almost 12k people, turned into a real party with the friends that have been accompanying Gué's career since the beginnings: from MarracashNoyz NarcosLuché and Drefgold, to Sfera EbbastaElettra Lamborghini and Mahmood


For this special occasion, IUTER has decided to give life to a special capsule collection, consisting of a hoodie, a T-shirt and a bandana. The stand-out item of the capsule is definitely the tracksuit designed in collaboration with Swarovski enriched by more than 75k crystals in different nuances shaping a camo pattern and the Iuter writing. More than 50 hours of work allowed the creation of a dualistic item, almost contradictory: the pattern that par excellence is designed to hide and blend in is now at the centre of the attention thanks to the shiny rhinestones. 


The small Swarovski crystals are applied also on the black hoodie, enriched also by the setlist of the Milanese concert, as well as on the T-shirt. The bandana is characterised by a camo pattern in orange nuances, also decored by the title tracks of the gig. Completing the capsule, sweatpants in different colorways with the Iuter crystal writing with pairing jackets, along with a boxer-style robe with the Sinatra writing on the back. 

The items of the IUTER capsule collection are now available in limited edition on the Iuter website and in the stores of the brand.