adidas Originals = PHARRELL WILLIAMS

The collaboration between adidas and Pharrell Williams is centered around a vibrant sense of optimism and equality. These principles also serve as a guideline for the new campaign of the collection taken by renowned photographer Ryan McGinley.

The campaign debuted with a series of images whose focus is the product of the second Tennis Pack. Groups of people views from the top are joined together in a green field to form the symbol of the equal sign, sign, par excellence, returns to the concepts of unity, acceptance and strength. Each member of the set is a unique individual and inimitable.

The second Tennis Pack consists of three Superstar Track Jackets, in a sumptuous satin fabric. Rounding out the assortment is a new version of the historic Stan Smith sneaker made of typical materials of tennis balls in fluorescent colors. The satin jackets are available in the same cheerful colors: bright orange, lime green and white on.

The second Tennis Pack will be on sale from October 31 in adidas Originals stores, selected stores worldwide and online at One Block Down.